🔓Block Chain Monetisation

Blockchain gaming and the P2E experience

Blockchain games have the flexibility to incorporate monetisation models akin to traditional games. This includes the potential to generate revenue through non-fungible tokens (NFTs), play-to-earn (P2E), or play-to-own (P2O) approaches. Game developers are exploring diverse strategies, embracing a hybrid model that combines elements of both traditional and blockchain games. This approach integrates fundamental Web3 concepts with conventional methods, reflecting an evolving landscape where the benefits of blockchain technology coexist with established gaming industry practices. This innovative blend allows for a dynamic and diverse range of monetisation options within the realm of blockchain gaming.

As of Q3 2023, play-to-earn (P2E) games have asserted their dominance in the blockchain gaming market, boasting an impressive trading volume exceeding $107 million. During this period, the sector witnessed a substantial presence, evidenced by an average of 787,000 daily unique active wallets (UAW). Notably, blockchain gaming emerged as the most popular category, capturing 35% of the total UAW among decentralised finance (DeFi), non-fungible token (NFT), and social decentralised applications (dapps) within the same timeframe. This data underscores the significant impact and widespread adoption of play-to-earn games, solidifying their position as a key driver in the blockchain gaming ecosystem.

Gaming stands out as a primary catalyst for the expansion of the crypto industry, contributing nearly half of the total on-chain activity in 2022. Projections indicate that its capitalisation is anticipated to surpass $65 billion by 2027. Fuelled by sustained and substantial investments in the sector, an expanding player base, heightened engagement, and a resilient blockchain development landscape, the future of the blockchain gaming industry appears promising, positioning it for continued and substantial growth.

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